Marketing and Advertising Archives - Page 3 of 5

Marketing and Advertising

Raise Your Hand If You Want Your Brand To Have Millions Of Die-Hard, Crazy-In-Love Fans

Ever wonder why some brands have rabid fans and others don’t? What does Apple, Patagonia ...

By Art Young

December 2, 2022

Marketing and Advertising

The Typical Advertising Campaign Results in 5.4 Tons of Carbon Spewing into the Atmosphere! How Is This Possible?

What part does programmatic advertising play in the increase in carbon surrounding the planet? How ...

By Art Young

November 17, 2022

Marketing and Advertising

Why Young Shoppers Love Small Businesses

Research suggests that Gen Z and millennials would rather shop in a small business environment ...

By Art Young

October 13, 2022

Marketing and Advertising

It’s Game On! What This Means For Marketing And Advertising

Why is a GMC Hummer EV a critical plot element of the next “Call of ...

By Art Young

September 29, 2022

Marketing and Advertising

Cause-Based Marketing: How Brands and Nonprofits Can Do Good and Do Well

Whether they are called nonprofits, cause-based or charitable organizations, groups that support philanthropic ventures are ...

By Art Young

September 14, 2022

Marketing and Advertising

Whatever You Call Her – Mum, Mère, Madre or Mom – Here Are 4 Ways Brands Can Stay On Her Good Side

There have always been challenging times – world wars, depressions, pandemics – but families have ...

By Art Young

September 1, 2022

Marketing and Advertising

The Secret Sauce Of Sports – How Brands Can Win BIG

Naming rights, product endorsements, event sponsorship and hundreds of other sports activations are hotter than ...

By Art Young

August 18, 2022

Marketing and Advertising

YouTube BrandConnect Is Ready. Are You?

With the reach of YouTube and the analytics of Google, BrandConnect has brands and their ...

By Art Young

August 8, 2022

Marketing and Advertising

Tips On Communicating With Gen Z From Someone Who Has First-Hand Knowledge

Have you mastered Gen Z talk? Many “big thinkers” predict this group will fundamentally change ...

By Art Young

July 20, 2022

Marketing and Advertising

How to Avoid the Pitfalls of Using Celebrity Images In Marketing

Using celebrity images in marketing, advertising or social media campaigns is an excellent tactic to ...

By Art Young

July 7, 2022